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Write a cart abandonment flow

Discount only in email 3 — earlier discounts train people to abandon.

by @whitney · recommended tool Claude · 0 unlocks

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EXAMPLES · WHAT THIS PROMPT PRODUCES

Sample output
**3-Email Cart Abandonment Flow — Roam & Co. (premium leather weekender bags)**

**Email 1 — sent 1 hour after**
Subject: You left the Drifter in your bag (the other kind)
Body: That weekender's still waiting for you. The Drifter in Saddle Tan is one of our most-grabbed bags — full-grain leather that actually looks better the more places it goes. We saved your selection so you don't have to start over. Want to pick up where you left off?
CTA: Return to my cart →

**Email 2 — sent 24 hours after**
Subject: Worried about "will it actually last"?
Body: Two things people ask before buying the Drifter: Is the leather real full-grain? (Yes — and it's backed by our lifetime stitching guarantee.) Will it fit a carry-on sizer? (Yes, it's airline-approved.) Over 2,300 travelers rated it 4.9 stars. "Three years of weekly trips and it just keeps aging better" — Marcus T. Still thinking it over?
CTA: See the reviews →

**Email 3 — sent 72 hours after**
Subject: Last call — 10% off your Drifter ends tonight
Body: We held your cart as long as we could. Here's 10% off to bring it home, but it expires at midnight. Code: ROAM10. After that, your saved selection clears. The Saddle Tan tends to sell out before restock — this is the easiest time to grab it.
CTA: Claim 10% & check out →
PRICE HISTORY0 cr · current

PROMPT TEMPLATE · v1.0.0

Write a 3-email cart abandonment flow.
Brand: <BRAND>. Product category: <CATEGORY>.
Email 1 (1h): gentle reminder, showcase the item.
Email 2 (24h): address top 2 objections, add social proof.
Email 3 (72h): final nudge with urgency/offer.
Each: subject + 80-word body + one CTA.

RESULTS · WHAT PEOPLE GOT

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